| What
is the key to successful investing? We think it’s
the ability to maintain perspective. Elliott &
Associates maintains perspective through focus, patience,
and discipline.
Our client-focused
approach provides us clearly defined financial goals. The
long-term nature of investing demands patience. Our
fundamental analysis and discipline drive positive
long-term performance. Client focus, patience, and discipline
come together to deliver a successful investment strategy.

Patience
A long-term
perspective is essential to successful investing. Markets
oscillate in the short run. Weekly or monthly fluctuations
can occur for any number of reasons and are extremely difficult
to predict. When a long-term view is taken, investment performance
is less random. Stocks and bonds have always provided
positive investment returns over ten-year periods. Rather
than guessing what may happen next week or next month, our
investments decisions reflect our long-term perspective.
To us, that’s the difference between investing
and speculating.
Discipline
A long-term
focus requires a great deal of patience and discipline.
We purchase investments that capitalize on long-term trends.
These trends may take 3-10 years to be fully realized. Our
approach demands that we resist short-term distractions.
However, we do not simply buy and hold. Instead, our investment
committee meets regularly to evaluate new ideas and continuously
re-assess current holdings. If specific criteria are not
met, or more attractive alternatives emerge, investments
are sold.
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